We can’t avoid the problems that this COVID-19 situiation is causing for us all around the world and the pain of the families of those who have died or are suffering at this moment can’t be understated.

Taking a few practical steps to stay active, physically and mentally, right now is a good place to start if you’re feeling significant stress or have lost your source of income, for example.

But there are also some specific things that you can do in this period to come out on the other side of it in a strong position, especially when it comes to your business or your own personal brand online.

Show up

Do everything you can to help those around you in your online community in whatever form that takes. Zoom calls, Facebook messages, phone calls, whatever. As much action spent on this in the coming weeks will be remembered by those who needed a pick-me-up or a happy face on the other end of the line.

Posting helpful tips and advice to your community also makes a lot of sense. Demonstrate your expertise and the depth of your skills and experience as much as you can.

Work on your profiles.

Take some time to audit every profile you have online today. Does it accurately reflect who you are and what you do? If it’s LinkedIn, are your contact details correct? Do you need an updated profile pic? Go through every one you have and make sure they’re all tip top.

Self improvement

It’s a great time to do some learning. Courses from top universities around the world are free on sites like Coursera so take the first step and sign up for something that can take your skills to a new level. And if you are looking to make a career change or have hit a roadblock in your career, this is the time to road test a few new subjects.

We will all come out of this process in a different way, but be sure to do all that you can to move yourself forwards during this time and keep a positive frame of mind. Let’s hope it’s resolved soon enough!